A lot of folks think that if they are using a selling system that somehow it impedes them or it ties their hands or somehow takes away their spontaneity and their ability to respond and talk with folks. So that’s not an unusual kind of response I get when I mention the whole thing about a selling system.
To help clarify let’s talk for a minute about what a selling system is and what it is not. And I think to give you a perspective on that I’m going to tell you a story about my younger daughter, Caroline, which happens to be a true story.
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