sclark, Author at New School Selling

All Posts by sclark

How Do You Sell a Pencil?

If I gave you a pencil and asked you to sell it, how would you go about it? This is one of the most basic sales questions I ask potential sales training or sales coaching clients. Their answer reveals much about their previous sales ntraining, understanding of the sales process, and ultimately their level of […]

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What Are Buyers Afraid Of?

We live in a world full of uncertainty, fear and anxiety. Stock market crashes, terrorists attacks and wars are all part of our daily lives. Our fear and anxiety is constantly being nurtured and reinforced by every print and electronic media we encounter. Tragedy is brought to us in real time “live” and “up close […]

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