Tag Archives for " b2b marketing "

Getting the Best out of Print Advertising

Although for many companies the cost of print advertising in recent years has made it a much less desirable option than Internet marketing, of course using print can still be a highly effective way to generate new leads. How do you get the best value for your money out of print advertising? Here are a […]

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How to Convert More B2B Leads

In the B2B environment, most customers tend to do a bit of online research before actually placing an order, and the same is equally true, if not more so, with B2B customers. What this means is that even if your company uses marketing automation tools that allow you to identify potential customers and provide you […]

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