Need For Approval

Need for approval is one of the major weaknesses that a salesperson can have. While it is the second most powerful weakness salespeople can have it is the most difficult one to correct. What are the consequences of Need For Approval? When the need to be liked is greater than the need to go to […]

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Excellence or Mediocrity?

Most salespeople don’t treat the profession of selling as a profession. Selling, like medicine or law or accounting requires intensive education and training. Can you imagine going to an accountant or an attorney whose only education was occasionally attending a seminar or reading a book? But yet that is how most sales people get their […]

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