1. Instruction The best and the quickest way to become a Master in anything is to obtain instruction from one who has mastered what you want to learn. While a certain degree of success can be obtained by self study and practice, first rate instruction will most of the time produce better skills in a […]
Continue reading
SALES TRAINING According to Theodore Levitt, a Harvard Business School professor, “The purpose of a business is to find and keep customers and to get existing buyers to continue doing business with you rather than your competitors.” I couldn’t agree more. Everything Has Become a Commodity In the old days of selling the best way […]
Continue reading
The Drill You know the drill. You are talking with a prospect either face to face or on the phone and they try to blow you off by saying something like, “Can you leave me some literature, or can you fax or email me something.” When you hear this, your gut tells you they have […]
Continue reading