I’ve got a sales manager coaching client who has 8 sales rep direct reports. One day during one of our coaching sessions, he said to me, “Steve, I’ve got 2 great producing sales reps who outsell the other 6 reps on my team put together. If I could just get those 6 to do what […]
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Got an email response from an irritated coaching client the other day about some sales advice I gave him and thought you might benefit from the unadulterated but uncomfortable advice I gave him. Steve, I am not arguing with you. (oh yes he is) I am merely trying to learn and discuss what works best […]
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Here are a few Direct Mail Marketing Tips offering advice on what to do, how to do it, and what to avoid: – Know your target audience, and learn how to aim for that audience. This will lower costs and increase the potential return. Purchase a targeted customer list only from a reputable company to […]
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