A huge amount of money is wasted each year on sales training initiatives that don’t work. In fact, one study suggest that 85% – 95% of all sales training produces no long term enhanced performance beyond 120 days of training. There are many reasons for this: (a) sales training is a completely unregulated industry: unlike […]
Continue readingFor those sales reps and sales managers who are overburdened (who isn’t these days) being asked to do more with less, looking for short cuts to increase sales, and who are under pressure to produce instant results here is my short sales training course for salespeople. It is not as effective or as comprehensive as […]
Continue readingMy friend Dan Kennedy tells a story about two guys who owned a sales training company that flew in to see him for a day of sales management consulting to help grow their business. At about 9 AM they confessed neither of them liked selling and at about 9:30 AM they had their check returned […]
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